Great news for Joe Rogan fans! Spotify has just announced a new partnership deal with the popular podcaster, making his hit show, “The Joe Rogan Experience,” available on more platforms. No more exclusivity – you can now catch Joe Rogan on Apple, Amazon, and YouTube.
This marks a shift from Spotify’s previous strategy of making “The Joe Rogan Experience” its exclusive podcast. The streaming giant had signed a multi-year exclusive licensing deal in 2020, aiming to be the go-to platform for top podcasts worldwide. During this exclusive period, Spotify saw a whopping 232% increase in overall podcast consumption on their platform – that’s pretty impressive!
Despite the success, Spotify has decided to change its game plan. The exclusive deal is over, and now you can enjoy Joe Rogan’s conversations on multiple platforms. The move comes after Spotify faced some challenges, including laying off 200 employees from its podcasting unit in 2023 and reevaluating its exclusive deals.
Joe Rogan started his podcast journey in 2009, and over the past three years, “The Joe Rogan Experience” has consistently topped the global podcast charts. The show has not been without controversy, especially during the pandemic when Rogan’s skepticism about Covid-19 sparked some debates.
Spotify didn’t spill all the beans about the new partnership deal’s terms, but they did mention the podcast’s availability on Apple, Amazon, and YouTube. This opens up new possibilities for listeners and might bring in even more diverse audiences.
So, whether you’re a long-time fan or a newcomer to Joe Rogan’s world, get ready for a broader listening experience as “The Joe Rogan Experience” goes beyond Spotify’s borders!